Judging a Book by Little More than Its Cover: TTAB Finds that Single Book May Meet Trademark-Use Test

A recent precedential opinion from the U.S. Patent & Trademark Office Trademark Trial and Appeal Board (TTAB), Shannon DeVivo v. Celeste Ortiz, Opposition No. 91242863 (TTAB Mar. 11, 2020), challenges the well-established concept that a single title...
By: Mitchell Silberberg & Knupp LLP

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