Federal Circuit Denies Louis Vuitton’s “Apogée” Registration

Apogée or ApHogee: that is the question. Do those look or sound similar to you? Not to Louis Vuitton. But the Federal Circuit disagreed, and on July 5 ruled that the luxury brand could not register the word “Apogée” as a trademark for its perfume....
By: Robins Kaplan LLP

Array