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Now that the coronavirus vaccinations are moving toward the point of critical mass, it might be safe to think back on the early weeks of the vaccines’ roll-out. At that stage, many health officials were emphasizing the limits of the vaccine. The message went sort of like this: “It’s no guarantee against the virus, you might still get sick and you might still pass it on to others, so keep avoiding large gatherings, keep social distancing, and keep wearing that mask.” In response to that message,...
By: Holland & Hart - Persuasion Strategies